We were appointed to design Topshop’s New York flagship, which was launched in spring 2009.
Topshop has fast become a global brand, expanding from its heart in London’s Oxford Street to spread its influence around the world. Until today Topshop had not defined what it meant to have a consistent global identity, but in New York that standard is realised.
New York will experience the best of young British fashion for the first time and there is nothing comparable across the whole of the US. Architectural master planning, departmental treatments, lighting and environmental graphics all support the vision of the Topshop VM team in this bold and confident statement of the brand at retail.
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